Camel Shares Appointed by BMW Brilliance 2025-2028 Lead Acid Product Project

Release time:2023-01-11


On January 5, 2023, Camel Group Battery Sales Co., Ltd., a wholly-owned subsidiary of Camel Co., Ltd., won the official fixed-point letter of BMW Brilliance 2025-2028 lead-acid product project, becoming the official supplier of BMW Brilliance 12V lead-acid products, realizing camel batteries Another breakthrough in the domestic luxury passenger car market.

  

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Starting from 2025, camel will become the provider of BMW Brilliance's low-voltage energy plan for the first time. The life cycle of this cooperation is 4 years (2025-2028), covering various types of camel AGM(50AH/70AH/80AH/92AH) products, involving more than 10 BMW models. The project will be developed as a key business to realize the group's strategy. In order to successfully realize the fixed point of the project, the company's leaders made correct decisions. With the concerted efforts of multi-department teams such as business, research and development, and quality, Camel made breakthroughs and improvements in product technology, formula and technology, and obtained the technology of BMW German Laboratory. Approved, after several rounds of business bidding, the project was finally designated.

This project is another project after the German BMW 12V lithium system project in January 2022. It marks the further deepening of the cooperative relationship between Camel Battery and BMW, and also consolidates the company's leading position in the domestic automotive low-voltage battery field.